Get cannabis right.

Clinician-led, affordable cannabis care and quality products for those who are seeking safer, more optimal relief for pain, anxiety or sleeplessness.

Begin here.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

What brings you to cannabis?

I most want to:
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Want help getting started?

We’re here to answer your questions and help you get going. Call 877-707-0706, email or schedule a free consultation with an eo rep now.
We’re here to answer your questions.
Schedule a free consultation with an eo representative now.


Cannabis care as it has to be.

Responsibly define and maintain your optimal cannabis regimen.
A plan just for you

Get a CBD or THC-inclusive plan with product, dose and time of use recommendations. All based on your symptoms, medical record, other meds in use, cannabis history and daily schedule.

Clinicians by your side

Every plan is clinician-approved. Message or email our clinical team any time to ask questions and provide feedback as you refine and maintain your optimal cannabis regimen.

Trusted & loved products

All our recommended products are sourced from leading retail partners in your area. Enjoy optional, discreet home delivery in qualifying locations at no extra cost.

Compare eo to other ways of getting cannabis care & products.

As seen:

Experience at work.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Our clinical team is led by one of the leading cannabis clinicians in the world, Dr. Ben Caplan. To date, Ben and his team have provided expert cannabis care to over 18,000 patients.

Now, via eo's digital health platform, we’re on a mission to put this wisdom to work and bring responsible, effective and affordable care to all who might benefit.


Ben Caplan, M.D.

One of the world’s leading cannabis clinicians, Dr Caplan oversees eo’s approach to responsible, data-informed care as well as the training of eo’s team of expert cannabis clinicians. 

After receiving his M.D. from Tufts University School of Medical, Dr Caplan trained at the UCLA Brain Mapping Center and then completed a residency in family medicine at Boston Medical Center. He has served as a principal investigator for multiple cannabis-related pharmaceutical studies and has published in premiere medical journals including the New England Journal of Medicine. 

Initially a cannabis skeptic, Caplan’s early, real-world experiences with the patients in his family practice introduced him to the potential of cannabinoid-based therapies as well as its risks. Moved by the results his patients were seeing and troubled by the lack of clinically-informed guidance available to them, Dr Caplan pursued a role as the Chief Medical Officer of Canna Care Docs (a leading cannabis clinical services and technology company), where he defined cannabis clinician training curricula and led clinical and research teams that cared for and analyzed the treatment data of over 280,000 patients. 

In 2016, Dr Caplan founded the CED Clinic a thriving cannabis medicine group based in Boston, MA. At CED, Dr Caplan has overseen the definition and delivery of cannabis treatment for over 18,000 patients. 

Hungry for ways to increase the effectiveness and lower the cost of the highly personalized, collaborative care required to help any one patient responsibly define and maintain the cannabis regimen that’s most right for them, Ben then came together with Sean Collins and Dave Batista to found eo, the world’s first digital health platform for cannabis medicine. 

His forthcoming book, “The Doctor-Approved Cannabis Handbook” will be distributed by Random House. The highly anticipated anthology shares the keys to understanding the theory, use cases, recipes, and scientific references that support medical applications of cannabis-based medicines.

Care that pays for itself.

Care that pays off.

  • Arrive at your optimal regimen quickly. Don’t overspend on the wrong products.
  • All med card approval/renewal costs are included (a $50-$250 per year value). With a card, you’ll save 20% on products vs. recreational product pricing.
  • Qualify for product credits of up to $200.

eo is now available
for $14 per month or $99 per year.
Cancel anytime.

Can’t afford eo? Email us at and pay what you can.
Get Started

Who is eo for?

The cannabis nervous
& curious

With comprehensive medical profiling, personalized product, dose and time of use guidance and ongoing clinical oversight, eo may be the safest way to explore cannabis.

Experienced & savvy cannabis users

If you feel like the benefits of cannabis have begun to wane or you’re simply paying too much for care and products, we’ll help you get more for less.

Those who can use THC
& those who can’t

We know using THC isn't an option for many people. So we also offer plans to help you use CBD, CBN and CBG products as effectively and affordably as possible.

Compare eo to other ways of getting cannabis care & products.

Become an eo member today.

Get a full year of expert, personalized care for the cost of a single doctor's appointment.
$249 / year
Subscribe Now

eo is currently available in Massachusetts.
Don’t live in MA? Sign-up below and we’ll let you know when eo is coming to your area.

All our recommended products are sourced from trusted, eo clinician-approved producers.

Relief delivered.

Relief, discreetly delivered.

  • Get the products that fit your care plan delivered to your home.
  • Delivery services provided by leading MA retailers KindRun, NETA and Insa.

How eo works.

Step 1
Profile & subscribe

In 5-10 minutes, you can share the key information our clinical team needs to create your initial plan. Want to apply for a med card? We'll handle it.

Step 2
Get your care plan

In under 24 hours, you’ll receive your personalized, clinician-approved care plan via email. Questions? Just text, call or schedule a free video chat.

Step 3
Get your products

You can pick them up or take home delivery if you live in a qualified area. If you have any issues, our team is here to ensure you get what you need.

Step 4
Provide feedback

As you sample your recommended products, doses, and times of use, we’ll check in via text and brief, periodic online surveys.

Step 5
Get refined plans

Early on, we'll more frequently update your plan to help you feel your best. Over time, we'll tune your plan for efficacy, safety and affordability.

Be supported

You can text our clinical team anytime as needs or questions arise - as often as you like. We'll respond in under 24 hours and usually within minutes.

EO in your inbox

Rollouts in new markets, new partnerships, research initiatives and special offers are all coming soon.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.